What is Ad Creative?
Definition and meaning of Ad Creative:
Ad creative is the visual art used in digital and traditional advertising – for example, images, graphics, animations, and video. Unlike ad copy (the text of an ad), ad creative focuses on visual communication.
It focuses on sparking emotions, communicating and showcasing a product, service, or business.
The goal of ad creative is to create visually appealing and engaging ads that encourage people to click the ad or buy your product.