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What is CRM?

Definition and meaning of CRM:


Customer relationship management (CRM) refers to strategies and tools to manage customers and relationships with them.

CRM includes everything from tracking sales and service to storing customer contact information. It helps you understand how people interact with your brand and build stronger relationships.

It also leads to better experiences, more repeat business, and positive word-of-mouth marketing.

If you’re looking to improve relationships with your customers, CRM software may be the answer.


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