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What is Niche?

Definition and meaning of Niche:

A niche is a specific group of people you target with your product or service. These people share similar interests and beliefs.

To determine your niche, you’ll need to consider factors like:

  • Interests & passions
  • Problems you can solve
  • Your competition
  • Profitability
  • Testing your ideas

Then, you can develop targeted advertising campaigns, create custom landing pages, and offer discount codes or coupons.

Understanding your niche, you’ll reach them with your marketing efforts. That way, you can create a more effective marketing strategy and increase sales.


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