Organic traffic is the natural traffic that comes to your website. In other words, you don’t have to pay for advertising.
Organic traffic comes from search engines like Google and inbound marketing.
Organic traffic is significant because it provides a more accurate representation of the number of visitors you actually have. It represents a high-quality audience. These people are actively searching for what you have to offer, and they’re more likely to convert into customers or leads.
Ways to increase your website traffic: