What is Quality score?
Definition and meaning of Quality score:
Quality score is a Google Ads metric that considers the quality and relevance of your keywords and your landing page.
A high quality score indicates a strong, well-optimized campaign with good CTR and historical performance.
Improving your quality score can reduce your cost-per-click (CPC) and improve your ad position.
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Bulat Gazizoff
I am a full-stack marketer with 7+ years of hands-on experience in digital and traditional marketing. I am extremely passionate about marketing, entrepreneurship and self-development.
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