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What is Social Media SEO?

Definition and meaning of Social Media SEO:

Social media SEO is the process of optimizing your social media pages and content. It helps you rank better in search on social media platforms.

It’s like regular SEO on Google, but on a social media platform, like TikTok or Instagram.

Social media SEO gets more critical each day. People use social media to search for brands, products, inspiration, and information. For example, Gen-Z uses TikTok to find information more than Google. Instagram users use their search to discover brands.


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