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What is Yahoo Native?

Definition and meaning of Yahoo Native:

Yahoo Native is a service that lets you advertise on Yahoo search (PPC), websites, and apps. You can target specific audiences using their location, demographics, interests, and behavior.

Yahoo Native offers transparency tools that let you see how the ads perform and adjust them accordingly.

Yahoo offers different formats and placements like other ad networks(ex., Google):

  • Search ads (PPC)
  • Display Ads
  • Image ads
  • Video ads
  • App install ads
  • Carousel ads
  • Yahoo Mail ads
  • Moments ads

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